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CX Insight Magazine

October 2023

Breaking Barriers: 3 Ways to Foster DEI Within Call Centers

By welcoming these technological advancements, call centers empower employees to unleash their full potential.

By: Davit Baghdasaryan, CEO & Co-Founder, Krisp

Call centers can represent the melting pots of the corporate world, and they come with a unique set of communication and inclusivity challenges. Tech tools can help, including groundbreaking noise cancellation and voice clarity features. These tools have a knack for fostering Diversity, Equity, and Inclusion (DEI) in Business Process Outsourcing (BPO) and enterprise call centers, demonstrating how powerful technology can be in creating inclusive workplaces.

Let’s explore how these tech tools provide the necessary infrastructure and support to create a more equitable, inclusive, and empowering environment.

The Significance of DEI in BPO and Enterprise Call Centers

Defining DEI and Its Relevance

The concept of diversity can be imagined as a vast, colorful forest where every tree, flower, and creature contribute to a thriving environment. In the business world, we bring unique characteristics that differentiate us and add critical perspectives: age, gender, ethnicity, religion, and more.

Equity could be seen as a forest ranger, ensuring that every entity within the forest has equal access to sunlight and resources while uprooting any systemic obstacles that might hinder this balance.

Think of inclusion as the welcoming overhead canopy, creating an environment where every forest-dweller feels protected and knows they are crucial to the flourishing ecosystem.

Recent efforts to better implement DEI initiatives are well-deserved globally within call centers and elsewhere. DEI has shown to be an engine for innovation and creative problem-solving. In diverse, equitable, and inclusive organizations, we’ve seen potential unfurled as productivity and performance improve.

Scrutinizing the State of DEI in Call Centers

In a sector that, as of 2023, employs a whopping 1.58 million individuals globally, diversity is a built-in feature in the call center industry. However, translating this natural diversity into a holistic DEI approach presents its own set of challenges.

Recent statistics highlight an intriguing paradox. While the workforce is incredibly diverse, equity and inclusion often need help to keep pace. It seems we’re still grappling with the following obstacles:

  • Accent-based discrimination
  • Biases against neurodiverse and deaf individuals
  • Challenges in providing necessary accommodations for employees with diverse needs

With a distressing 22% of global call center employees feeling the ripple effects of these issues, it’s evident there’s a pressing need for change in the workplace.

These challenges negatively impact the work environment and encourage talented individuals to seek or keep positions in call centers. Considering the industry’s robust growth — an annual rate of 4.7% projected between 2021 and 2027 — it’s imperative that we seize the opportunity to tap into this reservoir of talent and potential.

By adequately addressing DEI imbalances, we can create happier employees and healthier businesses in the call center industry.

Technology’s Role in Boosting Call Center DEI

Not surprisingly, technology has taken on a starring role in fostering DEI within call centers. Innovations like Voice Productivity software lead the charge with solutions tailor-made to challenge biases and
cultivate inclusivity.

Automated transcription features empower deaf and neurodiverse individuals to excel at their work, thereby shaping a more inclusive workspace. Accent Localization has been a game-changer. It dissolves communication barriers and unlocks opportunities for a diverse, global workforce.

By helping build a level playing field, these call center tools ensure that diversity is more than just a token head count; it’s about meaningful participation, contribution, and active inclusion. Much more than a mere productivity booster, it’s a crucial ally in the journey toward a workspace that genuinely embodies diversity, equity, and inclusion.

Transcription Services: Empowering Hearing-Impaired and Neurodiverse Agents

While Voice Productivity is perhaps best known for voice noise cancellation and voice enhancement, its innovative suite extends to include transcription services. Harnessing the power of cutting-edge artificial intelligence, AI Meeting Assistants turns spoken dialogue into text, amplifying accessibility and comprehension for everyone.

Leveraging Transcription Services for Hearing Impaired and Neurodiverse Agents

For deaf and neurodiverse agents, transcription services open new doors. Breaking down the barriers that auditory processing can sometimes pose gives agents the power to engage in call center operations confidently.

Auditory challenges are diminished or mitigated when spoken words are automatically transcribed into text. In this manner, it paves the way to an inclusive environment where everyone can bring their best to the table, embodying the true essence of DEI.

Witnessing the Impact: Real-Life Wins with Transcriptions

To fully grasp the magic of transcription services, imagine a real-life scenario where this tool revolutionizes the productivity and job satisfaction of deaf and neurodiverse agents. Not only do agents at this company find their tasks easier to perform, they also find a stronger sense of belonging and job satisfaction.

At a BPO call center, transcription services foster a noteworthy boost in performance metrics for their hearing-impaired and neurodiverse agents. Moreover, employee morale soars as these agents feel more involved and cherished in the operational process.

This story exemplifies how the right technology can fuel a remarkable change. For managers and owners of call centers, integrating tools like AI Meeting Assistants can do more than foster a more inclusive and equitable environment. It can spur enhanced performance and a happier, more engaged workforce.

Accent Localization: An Essential Tool for Leveraging Global Talent and Enhancing Inclusion

Accent localization opens doors to a broad talent pool, tempering distinctive or uncommon pronunciations and smoothing communications for everyone. Call centers are proud hubs of international talent, and here, the localization of accents becomes pivotal. It fuels mutual understanding and bilateral respect, transforming diverse teams into efficient and harmonious units.

Powered by advanced AI algorithms, Accent Localization is attuned to pick up and adapt to myriad accents, effortlessly bridging communication gaps and ensuring smooth dialogue. It’s not just about clear chit-chats; it’s about constructing bridges within a diverse landscape.

Accent Localization: A Catalyst for Global Talent Acquisition and Retention

The ripple effect of accent localization on talent acquisition and retention is significant. Armed with this tool, call centers can confidently tap into the potential of a global and diverse workforce, assured that different accents will not pose a barrier to communication. The talent pool widens as recruitment can now focus more on skill sets and capabilities than on linguistic sameness. Plus, it’s a boon for retaining those employees who may otherwise grapple with communication hurdles due to their unique backgrounds.

Creating a Sense of Belonging with Accent Localization

Accent localization is more than just a functional tool – it’s a catalyst for an inclusive culture where everyone feels valued and understood. Call centers relay a potent message about their appreciation for individuality and diversity by celebrating diverse accents instead of trying to negate them. This nurtures a sense of belonging and respect, contributing to a positive work ethos where everyone’s voice is cherished.

Experiencing the Impact of Accent Localization

Consider a multinational BPO that embraces accent reduction technology. This call center, home to agents from many regions, could face communication obstacles. But with Accent Localization, these challenges dwindle. Agents begin feeling more confident and connected to their colleagues, regardless of their regional or societal background. The ripple effect is seen in operational efficiency, too, with a noticeable surge in performance metrics.

Following the adoption of this technology at a global enterprise call center, this company witnessed a significant dip in employee attrition. Agents expressed a sense of relief about their accents being understood, leading to enhanced job satisfaction and retention.

These scenarios underline the immense potential of accent localization software. It’s not just a tool for seamless communication but a vital driver for inclusivity, talent retention, and workplace satisfaction.

Noise Cancellation: Helping Neurodiverse Agents Thrive

Neurodiversity is rich variations in our brains’ functions, including sociability, learning, and mental processes. It includes individual differences like ADHD and dyslexia.

These diverse learning individuals sometimes face unique challenges, particularly with sound processing. A call center’s loud and lively atmosphere might create sensory overload, potentially impacting performance and well-being.

Creating a Better Experience with AI Voice Clarity Technology

This is where state-of-the-art Noise Cancellation technology shines. Powered by advanced AI, it diligently filters out background noise in real-time, offering a concentrated and peaceful auditory experience.

The result is that every phone call and meeting transforms into a clear and uninterrupted conversation. This technology not only hushes noise but isolates the human voice from surrounding sounds, ensuring every word is heard with precision. This can be especially beneficial for agents with dyslexia.

Noise Cancellation: Amplifying Productivity for Neurodiverse Agents

Bringing in Noise Cancellation technology can profoundly benefit neurodiverse agents with ADHD. Eliminating auditory distractions bolsters their focus, reduces stress, and enhances their overall call-handling abilities. Beyond individual agents, clearer communication can turbocharge the overall productivity of the call center, boosting customer satisfaction, increasing sales, and maximizing operational efficiency.

Showcasing the Impact of Noise Cancellation

Possible real-world examples illustrate the power of Noise Cancellation technology. Imagine a large BPO client with several neurodiverse agents, including some with ADHD, observing recurring issues with background noise. After implementing this technology, managers soon noticed a striking improvement in the agents’ ability to focus and manage calls effectively. The agents say they feel more comfortable and less stressed during work.

In another scenario, an enterprise call center notices enhanced call clarity and improved customer interactions after bringing in the technology. This leads to increased confidence and job satisfaction among their agents, including those with dyslexia, who had previously found noisy environments challenging.

For leaders in the call center industry, investing in empowering technology symbolizes a commitment to inclusivity and productivity.

Celebrating Tech’s Transformative Role in DEI Advancement

It’s clear that these powerful tech tools have become game-changers in advancing DEI within BPO and enterprise call centers. Through user-friendly transcription services, superior noise cancellation technology, and forward-thinking accent localization features, these tools have enabled individuals from varied backgrounds to make significant and impactful contributions to their organizations.

The Far-Reaching Implications of These Transformations

These advancements carry significant implications for both businesses and their employees. For businesses, it brings about a more inclusive, productive, and innovative workplace better equipped to serve a diverse customer base.

For employees, it creates a work environment where agents and other team members can flourish, free from the usual barriers, fostering greater job satisfaction and talent retention.

By welcoming these technological advancements, call centers empower employees to unleash their full potential and boost the organization’s capacity to innovate and adapt in a diverse global market.

And that is a future worth investing in.

Davit Baghdasaryan
CEO & Co-Founder, krisp.ai

Davit Baghdasaryan, the Co-founder and CEO of Krisp, was born in Armenia where he pursued computer science and later moved to Silicon Valley. In 2015, Davit’s expertise led him to Twilio, where he was Head of Product Security, dedicating three years to the company.

In 2017, driven by a vision to enhance communication through technology, Davit co-founded Krisp. This innovative product quickly resonated with the professional community and has become a staple for millions of CX professionals. Today, Krisp processes over 75 billion minutes of audio and is an integral part of thousands of global Call Centers and BPOs, transforming digital voice interactions worldwide.

Krisp’s AI-powered software maximizes the productivity and impact of every voice conversation through noise cancellation,
accent localization, and call transcriptions and summaries.

Learn more at krisp.ai