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A CANDID DISCUSSION ON UTILIZING DATA & ANALYTICS FOR CUSTOMER EXPERIENCE
A unified data strategy is at the heart of serving today’s customers – where experience is a leading indicator for ongoing engagement and revenue. How are you structuring your data to marry the customers’ digital footprint and contextual data to create a holistic view that can be analyzed to deliver actionable insights? During this briefing, we will be diving into advanced analytics topics that help anticipate customer needs, create value, and provide a more personalized experience to build customer loyalty.
Director of Retail Services Operations, Citi
Citi, the leading global bank, has approximately 200 million customer accounts and does business in more than 160 countries and jurisdictions. Citi provides consumers, corporations, governments and institutions with a broad range of financial products and services, including consumer banking and credit, corporate and investment banking, securities brokerage, transaction services, and wealth management.
Attendees should include corporate executives that are focused on the operational strategy and execution of customer care. This will include those who have a mature data and analytics strategy and those who are looking to refine their strategy into a more comprehensive approach.
Join us to explore best practices, challenges, solutions, and more in a Data & Analytics case study featuring corporate brand, Citi. Gain different perspectives and insights in the panel discussion and network with your peers and Data & Analytics experts in our Innovations Lab and cocktail hour. Throughout the day, engage with your peers who are willing to share and learn how to turn Data and Analytics into actionable insight for improved customer experiences.
*Schedule subject to change.
6400 Las Colinas Blvd Irving, TX 75039
Please note that registration is open to our Corporate Brands only. If you are a solution provider (BPO, vendor, software company, etc.) please contact email@example.com to find out how you can take part in future Execs In The Know Live Events.