10 Reasons to Attend Customer Response Summit (CRS) in San Diego

If you work in customer experience, chances are you’ve been to your fair share of conferences; some inspiring, others forgettable. But Customer Response Summit (CRS) in San Diego, happening this September 17–19, isn’t just another event to add to your calendar. It’s the gathering place for customer experience (CX) leaders from some of the world’s most influential brands. It’s a space where smart strategy and human connection come together to move the industry forward, one conversation at a time.

Still deciding if you should attend? Here are 10 reasons why CRS San Diego belongs on your “must-attend” list this year.

1. It’s Where Leaders Learn from Leaders

At CRS, you won’t find surface-level talks. You’ll hear from senior executives at global brands who are in the trenches, sharing bold ideas, real challenges, and what’s working— and what’s not— in their organizations. Expect to walk away inspired and armed with actionable insights.

“If I could attend only one conference a year, it would always be CRS.”
Past CRS Attendee

2. Unmatched Networking with CX Peers

From the early arrival Networking Nightcap to the Welcome Reception and the highly anticipated Evening Event, CRS gives you countless ways to connect with fellow CX leaders. These connections are the start of meaningful, ongoing relationships and partnerships.

3. A Candid Look at CX’s Biggest Challenges

Our mainstage keynotes and panel discussions bring together diverse perspectives on the most pressing CX topics, from artificial intelligence (AI) and automation to change management and return on investment (ROI). These aren’t theoretical discussions; they’re frank, honest conversations that help you lead with clarity and confidence.

4. Hands-On, Action-Oriented Breakout Sessions

Whether you’re attending a Tech Forum, Workshop, Moments of Brilliance, or Shop Talk, CRS breakouts are built for interaction, collaboration, and problem-solving. You’ll leave each session with fundamental tools, new ideas, and practical takeaways you can apply immediately.

5. Learn from Real-World Case Studies

See theory in action. Our mainstage case study features a customer and partner sharing their CX journey, complete with results and learnings that helped them achieve their goals.

6. Featured Sessions

CRS dives into the conversations that matter most to CX leaders right now. Here are just a few of the Featured Sessions:

  • The Talent Shift: Hiring, Training, and Compensation in an AI World
  • CX Livewire: Polling, Predictions, and Instant Feedback
  • Are AI & Automation Living Up to Their Promise in CX?
  • A Masterclass in CX Technology Sourcing
  • Why People Still Power Great CX in the Age of AI

“This event is unlike any other, and there are many reasons for that. But it’s a natural community that’s been established in the CX world, where people actually bring experiences and make connections, and it’s all very organic. Unlike a lot of other conferences that I’ve attended.”

CRS Business Partner

7. It’s So Much More Than Just a Conference

CRS is about shared experience. Whether it’s grabbing coffee between sessions or tackling a CX issue together during a breakout session, this Summit fosters connection and collaboration like no other.

8. An Inspiring Location That Fuels Creativity

Let’s be honest. San Diego in September? You won’t need much convincing. This coastal setting makes the perfect backdrop for fresh thinking, reflection, and idea generation.

9. Moments That Matter Beyond the Mainstage

The Innovations Lab. The Welcome Reception. The networking opportunities. Every moment at CRS is intentionally designed to spark engagement, learning, or connection. You’ll find just as much value in the hallway conversations as you do in the sessions.

10. A Summit That Delivers

Year after year, attendees return because CRS consistently exceeds expectations. The programming is sharp. The speakers are world-class. And the community? Unrivaled.

“CX leaders should come to CRS to be able to learn across industries and across contacts. There are so many inspiring stories, so many inspiring leaders. I learn a ton every single time I’m here, and I just realized how little I actually know. It’s great to be able to learn from so many different people.”

Past CRS Attendee

Ready to experience CRS San Diego for yourself?

Join us in San Diego, September 17–19, 2025. Learn, share, connect, and grow alongside the brightest minds in customer experience.

Learn More and Register Now