Fact: 61% of tenured agents use call coaching software and those who do have higher job satisfaction and other success metrics across the board.

While it’s true that tenured agents have certain best practices down pat, they benefit from call coaching software too — just for different reasons than new agents do.

The best call coaching software is flexible in this way and tailored to every stage in the agent lifecycle so it can provide value to all users.

How Does Call Coaching Software Help New Agents?

Starting a new job nearly always means information overload. To get agents on the phones as soon as possible, contact centers can use call coaching software to support this ramp period.

It makes sense: Instead of memorizing tomes of company knowledge, agents can use guidance and coaching software to surface the right information at the right time so they deliver a consistent and valuable experience to their customers right away.

Specifically, call coaching software can benefit new agents by:

• Decreasing onboarding time
• Decreasing shadowing or “nesting periods” before agents can take calls independently
• Decreasing reliance on memorization so agents can be more present during calls
• Decreasing average handle time by surfacing the right information to agents, and therefore to customers, instantly

A report from Balto’s Conversation Excellence Lab found that 66% of mistakes on calls could be attributed to human error (21% boredom, 24% forgetfulness, and 21% nervousness). The newest agents reported forgetfulness as their most common reason for making mistakes, and call coaching software can address this core need very effectively.

How Does Call Coaching Software Help Tenured Agents?

In that report, tenured agents ranked boredom as their leading cause of mistakes. They know their talk track inside and out — which is when slips up happen. So how can they keep things interesting for themselves on calls?

The Conversation Excellence Lab surveyed over 600 agents to see what they thought of call coaching software today versus what they thought of it when they first started in their roles.

They found that the value of call coaching software changed but didn’t diminish over time. Sometimes the opposite was true as well: At key points in an agent’s tenure, they found call coaching software more helpful than they did when they were onboarding. How?

Call coaching software can benefit tenured agents by:

• Improving their experience by suggesting new and fresh improvements to their talk track to stave away feelings of boredom
• Improving their experience through gamification (leaderboards, badges, challenges, and more)
• Improving their experience with social reinforcement in the form of micro-coaching moments with their manager or supervisor
• Improving their experience by baking flexibility and improvisation into their talk track (read more in our recent report, “The Case for the Anti-Script”)

See the Difference: Call Coaching Software Helpfulness Over Time

The Conversation Excellence Lab asked over 600 agents who had been in their role for 2 or more years how helpful they found call coaching software now and how helpful they found it at the beginning of their careers.

The two lines below represent the answers to these questions. While tenured agents reported that call coaching software was slightly more helpful while they were onboarding, the reported helpfulness for both onboarding and the current period tracked closely with one another.

An important note from the Lab: the 12-14 year tenure marks had the lowest sample size and may not be statistically significant enough to analyze, which explains the volatility of the line graph at that point. Without those data points, call coaching software consistently hovered around a 4 out of 5 in helpfulness for new and tenured agents alike.

But check out the areas where tenured agents found call coaching software equally or more helpful now than they did while they were onboarding, like at the 3- and 6-year marks.

There are a variety of reasons why call coaching software might be more helpful once an agent has settled into their role. For example, onboarding can be a high-stress period, and any new tool will come with its own learning curve. Agents who have been in their role for a while have mastered this tool and may find it more useful as a result.

The biggest takeaway from this data is that call coaching software is decidedly not only helpful for agents during onboarding. Its modes of helpfulness may change over time, but its helpfulness doesn’t lessen.

How to Choose Your Call Coaching Software

The marketplace for call coaching software is vast with a variety of offerings and specialties. Do your research to understand which option is the best for you.

The good news is that, all in all, The Conversation Excellence Lab found that the usage of any call coaching software at all resulted in higher scores across a variety of metrics, including job satisfaction and promotion-seeking behavior.

Tenured agents who used call coaching software were:

• 57% more likely to be working towards a promotion
• 13% more likely to view the contact center as a great place to work
• 12% more satisfied with their job
• 10% more satisfied with their pay
• 4% more likely to feel respected by their manager
• 3% more likely to feel respected by their peers

Empower Your Agents With Balto’s Real-Time Guidance

While there are several call coaching software options, we’re partial to our Real-Time Guidance platform.

Balto is an enterprise solution that can help contact centers achieve measurable results by helping your agents satisfy more customers, retain more clients, and close more sales. We have three primary services: Real-Time Guidance for empowering agents, Real-Time QA for automatic call scoring, and Real-Time Coaching for proactive coaching.

Guest blog post written by Lior Torernberg at Balto. Balto unites agents with AI to enable better conversations that deliver results. Top-performing contact centers trust Balto’s real-time guidance enterprise solution to prevent missed sales opportunities, costly compliance mistakes, and negative customer experiences. Today, Balto has guided over 170 million calls, provided over 200 million real-time recommendations, and driven millions in increased revenue.

To learn more about this topic and others, visit the events page to check out all of our upcoming events.

The post Why 61% of Successful Agents Use Call Coaching Software appeared first on Execs In The Know.

If you have yet to tune in to the Fall 2021 CRS virtual event, you can watch many sessions on-demand.
Registration is simple, free, and it takes only a minute to get immediate online access to this insightful content.

To help highlight some of the amazing ideas that came out of these sessions, we’ve created a five-part blog series — each focusing on a particular keynote session. In Part 3, we share Randy Bassett’s and DISH Network’s unique approach to agent coaching, and how it has led to award-winning customer experience.

Why DISH Network Keeps Winning JD Power Awards

Randy Bassett
General Manager, Vendor Relationship
DISH Network

Click to sign in or register to watch Randy’s Fall 2021 CRS presentation.

Randy shares why the “DISH Way” is the secret ingredient in DISH Network’s ability to wrangle so many customer service awards from JD Power in the Paid TV space. Specifically, DISH Network’s innovative “Shared Coaching” approach positions both agents and coaches for achieving their true potential through a carefully designed process of ongoing improvement, ultimately delivering an unrivalled experience. Combined with “Development Plans” that truly develop, and an unmatched set of agent tools, DISH Network has implemented an approach both unique and effective in its development of its people.

1. Shared Coaching Plays to Strengths

Using a shared coaching approaching helps maximize strengths and more effectively address weaknesses, both for agents and coaches. Pairing agents with rotating coaches means agents can focus on specific areas of concern. Furthermore, they can benefit by being paired with a coach who specializes in coaching in those same areas.

2. A Development Plan Should Actually Develop

If done right, a development plan isn’t reactive, it’s proactive. At DISH Network, every agent has a development plan, as does every coach. For agents, the plan is often built around skills. And for coaches, often career. The objective is not just to get better in real time, but to also prepare for that next promotion or other growth opportunity.

3. Empower Agents to Provide Feedback

It can be a change of pace for some organizations (and change can be hard), but empowering agents to provide honest and constructive feedback on coaches, process, activities, etc., can be a valuable resource for pinpointing opportunities for improvement. The same goes for coaches providing feedback on managers. This can also be done with varying degrees of anonymity to help elicit greater participation.

4. Tools Are Critical

Agents can work effectively only if their tools are working. It’s that simple. If done right, agent tools hold answers, and agents are simply expert users. But like people, tools can also be improved so it’s important to tap agent intelligence on this front. Using agent feedback is a great way to identify gaps, pain points, or ideas for improvement. Afterall, no one knows agent tools better than agents.

5. Team Strategy Must Align with Overall Goals

From broad company initiatives to quarterly priorities, teams are most effective when they align the day-to-day strategy with the wider mission of the organization. Of course, communication is a key enabler, as is the presence of an accommodating company culture. But when priorities converge and all ships are pointed in the same direction, small wins are almost always amplified.

Bold innovations take bold leadership and unyielding vision. As more and more companies look to standout out among the competition, the right leadership pieces have to be in place. One of those pieces is the Chief Customer Officer (CCO). If this is a role you’d like to know more about, you should know the Fall 2021 CRS event featured a special panel discussion devoted to the topic.

Be sure to check it out:
The Rise of the CCO

The post Fall 2021 CRS & Five Key Takeaways from Five Keynotes — Part 3: DISH Network appeared first on Execs In The Know.